April 7, 2014
NASHVILLE, Tenn. - On Friday afternoon in Nashville, Michigan State women's basketball head coach Suzy Merchant presented at the "It's Our Game" WBCA Marketing Symposium, as part of the NCAA Final Four weekend. Merchant, who discussed the Spartans' MVP Club, was one of four coaches that discussed the topic - "Unique Marketing Ideas to Steal".
The purpose of the symposium was to help the growth of women's basketball nationally, either through marketing and promotions, community involvement and fundraising. The event was free and open to coaches, administrators, media, boosters, parents and fans.